| Dec 16, 2011
Coke® recently made news with their Arctic Home promotion supporting the brand’s charitable partnership with the WWF to raise money for an Arctic sanctuary for polar bears. Just not the kind of news they were hoping for.
| Dec 07, 2011
You’ve read the articles and seen the data: tablets have arrived and in a big way. To help our clients make sense of this revolutionary channel, today we introduced Tablet AdInsights, a pioneering new ad effectiveness solution that measures the brand impact of campaigns running across tablet devices.