February 23, 2006

Erica DesRoches Joins InsightExpress: New Appointment Expands Research and Analytical Capabilities

Led by Enrico Rodriguez, Chief Research Officer at InsightExpress, the Marketing Research Group delivers superior research and analytics services to the company's clients. As Director of Market Research, DesRoches will be responsible for providing clients with a wide array of sophisticated marketing research services, from study design through the delivery of conclusions and recommendations. She will also work closely with the Chief Research Officer to help manage the teams marketing research professionals and their activities.

A highly skilled researcher with over a decade of experience, DesRoches joins InsightExpress from TNS NFO. There she most recently held the position of Account Manager & On-Site Analyst, responsible for leading research projects for two business units of a major pharmaceutical client. Before joining TNS NFO, DesRoches worked for five years at IBM where she managed the worldwide marketing research department for the PC Division, then served as a Senior Market Research Consultant for the Sales & Distribution division. DesRoches has also worked at DDB Needham Worldwide Advertising as part of the Analytical Resources Group, supporting Strategic Planning.

DesRoches earned her Ph.D. in Marketing Communication from the University of Connecticut, where her studies focused on childrens attention to and understanding of television advertising. She earned her B.S. in Business Administration from the University of Florida.

Enrico Rodriguez, Chief Research Officer, commented, "The Marketing Research team at InsightExpress has grown significantly in the past six months. Im very excited to have Erica on board, as her research skills and industry experience will enhance our analytics capabilities considerably. I know that InsightExpress will benefit greatly from Ericas contributions, and am certain that our clients will consider her an asset as well."

About InsightExpress
InsightExpress is an acknowledged pioneer of rapid turnaround, high-quality, online marketing research services. With its patented technology, market research expertise, and access to more than 100 million online individuals, InsightExpress enables its clients to easily harness market research to make the right business decision in real-time. The company is headquartered in Stamford, CT, and maintains offices in New York, Los Angeles and San Francisco. InsightExpress is affiliated with General Atlantic LLC. Visit us on the Web at www.insightexpress.com or call 203-406-3233.