April 20, 2006

Darcy Briggs Joins InsightExpress' AdInsights Group
Appointment Reflects Continued Success of Company's Online Advertising Effectiveness Solution

The expansion of the AdInsights Group is driven by increasing awareness of and demand for this unique research solution. Led by Drew Lipner, this team of specialists is focused on online media measurement, development and optimization. Powered by InsightExpress patented technology, AdInsights uses proven simultaneous test/control methodology to enable advertisers, agencies, and publishers to objectively measure the attitudinal impact of online advertising initiatives. With more than 2,500,000 completed ad effectiveness surveys within the past two years, AdInsights provides the industry's most current normative database.

In her new role as Project Manager, Briggs will manage all phases of the AdInsights research process to ensure the success of each project. She will also serve as a resource and facilitator for clients, providing project support and guidance throughout their initiatives. Prior to joining InsightExpress, Briggs held the position of Associate Media Planner at Freestyle Interactive in San Francisco, where she assisted Media Planners with the research and implementation of online advertising campaigns. Briggs worked as a Data Production Intern at MP3.com, also in San Francisco, during college.

Briggs is a 2005 cum laude graduate of Boston College, where for four years she served as the Art Editor of Stylus, the schools arts and literature magazine. She currently resides in San Rafael, CA.

Drew Lipner, Group Director of AdInsights, commented, "I'm very excited to bring Darcy on board. With the continued adoption of AdInsights across the advertising and media industries, it's more important than ever to build a great team around this winning research solution. I am confident that Darcy will be a tremendous help as we continue to support AdInsights' aggressive growth."

About InsightExpress
InsightExpress is an acknowledged pioneer of rapid turnaround, high-quality, online marketing research services. With its patented technology, market research expertise, and access to more than 100 million online individuals, InsightExpress enables its clients to easily harness market research to make the right business decision in real-time. The company is headquartered in Stamford, CT, and maintains offices in New York, Los Angeles and San Francisco. InsightExpress is affiliated with General Atlantic LLC. Visit us on the Web at www.insightexpress.com or call 203-406-3233.