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January 9, 2007
Kevin Hill Joins InsightExpress as Vice President, Group Director, Advertising & Media
Hill, an accomplished advertising and media research veteran with over 20 years of experience, joins InsightExpress from Modem Media where he most recently held the position of VP, Global Customer Insights Director. Working with clients such as Delta Airlines, Microsoft, PricewaterhouseCoopers and Wyeth, he lead the agencys use and development of online market research in target identification and segmentation, onsite and media creative development and campaign tracking and optimization. Over his career, Hill has held senior Account Planning and Research positions at both East and West Coast agencies including Bates Worldwide, The Lord Group, Dailey & Associates and Davis, Ball & Colombatto. His experience spans a wide range of industries including Automotive, CPG, Financial Services, Technology, Telecommunications and Retail. Fern Schapiro, Executive Vice President, Client Service and Marketing, commented, "I am delighted to welcome Kevin to the InsightExpress team. Prior to joining InsightExpress, Kevin was a client of ours in both the custom research and Online Media Measurement space. I'm confident that this additional perspective will prove immensely beneficial to our clients in the Advertising & Media sector as well as the company at large." Hill resides in Westport, CT with his wife and three children. A graduate of the University of Southern California, he holds a B.A. in English. About InsightExpressInsightExpress is an acknowledged pioneer of rapid turnaround, high-quality, online marketing research services. With its patented technology, market research expertise, and access to more than 100 million online individuals, InsightExpress enables its clients to easily harness market research to make the right business decision in real-time. The company is headquartered in Stamford, CT, and maintains offices in New York, Los Angeles and San Francisco. InsightExpress is affiliated with General Atlantic LLC. Visit us on the Web at www.insightexpress.com or call 203-406-3233. # # # # |
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